I absolutely love Joanna’s weekly blog posts on CopyHackers. They are chock-full of super-useful tips, fun to read, and perhaps best of all for bootstrapping entrepreneurs, free. Someday I hope to be able to afford a copy writing ninja like her, but in the mean time, her weekly, bite-sized emails help me do a better […]
Monthly Archives: April 2013
If you have enough data, the answer is most likely yes, if your correlation metrics are sophisticated. In this article in Wired, The End of Theory: The Data Deluge Makes the Scientific Method Obsolete, Chris Anderson discusses how big data is impacting the scientific method. The scientific method is based on testing hypotheses and designing […]
According to a report by the Columbia Business School, while 100 percent of CMOs surveyed believe that successful brands use customer data to drive marketing decisions, 39 percent of marketers report that they cannot turn their data into actionable insights, and 36 percent ofmarketers report that they have “lots of customer data”, but “don’t know […]
Not necessarily. When people talk about “crunching petabytes of data” it really means nothing if they don’t specify what type of data is being analyzed and what sort of “crunching” is being done. For example analytics on a clinical database with petabytes of medical images (that are not analyzed) may not be that big a […]
In case you missed us at the Strata Startup Showcase, here is a video of the demo we did. We used more than a billion url/keyword combinations extracted from Common Crawl to demonstrate interactive on-the-fly correlation calculations. The hardware running this demo cost just $2,800 brand new.